I was doing some research for my research design paper and in the process came across an article entitled Backpackers as a community of strangers: the interaction order of an online backpacker notice board (freely accessible PDF). Apart from piquing my curiosity as an interesting read, it seemed vaguely related to the issues surrounding buzz/currency and [...]
Entries Tagged as 'Tourism Marketing'
Backpackers as a Community of Strangers
April 3rd, 2007 · 2 Comments
Tags: Applied Research · Backpacking · Tourism Marketing
Travel 2.0
March 31st, 2007 · 2 Comments
Is there anything not called 2.0 these days? I think it’s especially annoying when it’s not new. In an article on the trustworthiness of Travel 2.0 (stemming from this MSNBC column), the authors mention the change from the days of the printed guidebook being king to the power of word of mouth. They state a [...]
Tags: Tourism Marketing · Travel & Tourism